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This module provides an overview of the strategic importance of managing customer relationships. It covers the implementation of CRM platforms, the design of loyalty programs, and data-driven retention strategies to build lasting customer loyalty.
CRM platforms & successful adoption
Customer lifecycle management
Data-driven customer retention strategies
Loyalty program design and implementation
Analyzing CRM success stories
Hands-on training with leading CRM platforms, workshops on customer journey mapping, and data analysis exercises.
Marketing and sales professionals who want to enhance customer relationships using CRM tools.
Basic understanding of marketing or sales principles. Interest in leveraging data-driven strategies to strengthen customer engagement.
Join this course and gain the skills you need to excel in your field.
Attend this Course